Professor Simon Peyton Jones, Microsoft Research, gives a guest lecture on writing. Seven simple suggestions: don't wait - write, identify your key idea, tell a story, nail your contributions, put related work at the end, put your readers first, listen to your readers.
[youtube http://youtube.com/w/?v=g3dkRsTqdDA&desktop_uri=%2Fwatch%3Fv%3Dg3dkRsTqdDA]
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